O2 Christmas
Leading the Christmas campaign for the O2 website, I was tasked with making a design flexible enough to work across every product, whilst keeping the experience consistent and accessible. I used soft sparkles to create a seasonal look that felt warm and simple, as well as incorporating the classic O2 O. I stayed in touch with our vendors throughout to review imagery and get approvals as we moved through the rollout.
I also designed a Christmas game for the MyO2 app, creating a light and playful experience where customers could progress through levels to win exclusive O2 deals during the festive period. The game later earned a nomination for an award by Playable.
